Search Engine Optimization & Marketing

Increase Your Visibility and Chances of Success Online

The success of a website these days is much of the time dictated by several different aspects of design. However Search Engine Optimization and Marketing is something that many site owners have not been taking advantage of.

The process of Search Engine Optimization or SEO is an in depth overhaul of many different aspects of your site. The main goal is to increase your visibility within search engines based on niche specific keywords. For example, when someone searches a particular word or term in a major search engine, the sites that have utilized SEO techniques to optimize their site for those specific keywords are the sites that will be most visible within the search engines when those words are searched.

An effective SEO campaign will allow you to not only increase your rankings within major search engines, but it will also allow you to be assigned a higher page ranking and increase organic traffic. Search engines use advanced algorithms in order to crawl and rate your pages. The key to a successful SEO campaign is the ability to understand how search engines work and how they will rate your site. Here are some of the techniques that we will utilize to increase your site’s ability to be crawled by search engines and ranked accordingly.

	Keyword Research
	Page Title & Meta Data
	Broken Link Check
	Content Optimization
	Site Map Creation & Submission
	Site Map Creation & Submission
	Robots.txt Creation
	W3C Validation
	Cross Browser Compatibility
	Link Structure Optimization
	URL Mode Rewrite
	Directory Submission (Over Six Months)
	Article Writing & Submission to 200 Directories (Over 6 Months)
	Press Release Writing & Submission (Over 6 Months)
	Links from Relevant Sites (Over 6 Months)
	Social Bookmarking in Top 50 Sites (Over 6 Months)
	Detailed Performance Report

Spreading the Word with Search Engine Marketing

Search Engine Marketing or SEM is a process that goes hand in hand with Search Engine Optimization. The fact of the matter is that SEO techniques do not guarantee an abundant amount of traffic or sales. However with the use of paid placements, pay-per-click campaigns, and other methods of advertising online you can greatly improve your chances. These services in combination with an effective SEO campaign is the absolute best way to market your website online and something that absolutely every site owner should be doing in order to be competitive in an online environment.

Contact us today at (866) 557-8312 or request a proposal, and let the Image XL assist you with better visibility in search engines.